Vagabond Fleur Identity
Vagabond Fleurs This is an upstart boutique flower company specializing in the handmade art of crafting flower crowns. Given the demographic I am trying to appeal to, I was heavily influenced by the owner, who is a hippie, not a hipster. Her product would be sold to music festival attendees, blue grass music loving, farmer marketeers, free-spirited flower children and hipsters who want content for a great instagram pic of them loving their lives. What better place to draw inspiration and build a brand than to start researching some vintage Volkswagen van color schemes and listening to Jimi Hendrix.
Branding, Illustration, Graphic Design